Bridgehead commitment to privacy
Bridgehead collects and uses the personal information of its customers as reasonably necessary to facilitate our interactions with you and to enable your participation in the Rewards program. We are committed to handling your personal information in a manner that respects your privacy. This Statement, as amended from time to time, describes that commitment and the uses to which customer information may be put.
What type of information does Bridgehead collect?
Bridgehead may collect the following personal information including: name, mailing address, phone number, email address, financial account information, such as credit card number and other payment information.
We may also collect additional information about you in certain circumstances, such as:
If you create an account on our website or the Bridgehead Reward app or if you register a Bridgehead Rewards card - your username, password, address, birthday (optional) and phone number (optional) will be collected.
If you are a Bridgehead Rewards program account holder, we will link your personal information to your purchase activity made using all registered Bridgehead Rewards cards and eCard. We will use your personal information to assign eligible rewards to your reward balance.
If you use the Bridgehead Rewards app to buy goods information such as your device ID, your location and stores near you and visited by you may be collected.
How is this information used?
Bridgehead may use information about you to:
- Process payments and manage your use of Bridgehead products and services, including your accounts and program participation;
- Prevent fraud and protect the security of information, accounts and transactions with Bridgehead;
- Communicate with you about your orders, subscriptions or purchases, your services, accounts and program participation, a contest you have entered, and your requests for information; and
- If you choose to receive information, we may email you information about coffee and tea releases and special offers.
Does Bridgehead share personal information with third parties?
Bridgehead may share certain personal information with companies that provide support services to us (such as credit card processors, mailing houses or website hosts) when and as necessary to enable/facilitate Bridgehead to provide you with our products and services in a convenient and cost effective manner. These companies may use information about you to perform their functions on our behalf. Bridgehead has no control over third party sites and resources and Bridgehead is not responsible for and does not endorse such sites and resources.
Bridgehead does not sell personal information, including contact information, to third parties. We will also not otherwise provide personal information to third parties for commercial use, except as described above to enable us to provide requested services to you.
If you participate in any blog or other online forum on our website, any personal information that you post can be shared with site visitors.
When you interact with Bridgehead Rewards, we also receive and store certain personally non-identifiable information. Such information, which is collected passively using various technologies, cannot presently be used to specifically identify you. Bridgehead may store such information itself or such information may be included in databases owned and maintained by Bridgehead affiliates, agents or service providers.
How is secure is my personal information?
Bridgehead takes reasonable steps to maintain appropriate physical, technical and administrative security to help prevent loss, misuse, unauthorized access, disclosure or modification of personal information. While we take these reasonable efforts to safeguard your personal information, no system or transmission of data over the Internet or any other public network can be guaranteed to be 100% secure.